The power of vocal tone and energy can’t be underestimated. It is one of the liveliest modules on our training courses for both customer service and telesales / telemarketing. Demonstrating how NOT to deliver lines and then characterising them as vocal ‘colours’ is one of the enduring parts of the course according to the delegates. Ensure your vocal tone and energy is giving the correct impression to your customers.
Powerful questioning techniques are valuable in any telephone based role whether you’re proactive and making telesales, telemarketing or sales generation calls or whether you’re dealing with incoming queries, complaints and enquiries. Knowing when to use open and when to use closed questions is a vital skill which will help you navigate your way through a conversation with a customer.
Structuring your sales call is a key part of making sure your calls are effective. Here are 3 tips from our 3 CD audio series on selling on the phone. Here we cover background, using benefit statements and summarising.
5 reasons why using outbound telemarketing could help your B2B organisation. Quality of contact, getting closer to your market place and encouraging feedback is all part of the story.
It’s important to get the size of your call pot right. Too small and your pot will go stale. Too large and you miss opportunities. Look after your prospect pot.
Telemarketing appointment setting in tough times. Listen carefully to what the other person is saying and think through the implications of their situation and how you could help them. More tips on appointment making for telemarketing and lead generation teams as well as field based sales teams here.
Telemarketing appointment setting could be a low cost route to market for you. Setting it up correctly is key to making this work. Tips on appointment making for telemarketing and lead generation teams as well as field based sales teams here.
Good selling in B2B is often about informing and offering knowledge, and advice to your customer, then allowing them to make their decision. Building your own credibility with industrial or commercial customers will pay great dividends long-term once they know they can trust you.
Telesales tip – use 8 day call back cycles to control your repeated calls to unavailable decision-makers. This is a valuable tip to prevent you calling the same old, same old contacts too often.
Using a strong call guide or blueprint helps massively when it comes to making great outbound telesales or telemarketing calls. Here we describe how it helps and the key areas to focus on to close more deals with more people more often.