Why you still need to make B2B telemarketing calls
5 reasons why using outbound telemarketing could help your B2B organisation. Quality of contact, getting closer to your market place and encouraging feedback is all part of the story.
How well will your sales team cope with more customer contact on the phone?
As restrictions are gradually being lifted posted Covid19, we’re all being faced with new realities. Your field based sales team aren’t likely to be able to visit your customers with the same frequency as they once did. They will use the phone for much more customer communication in the future. Less face-to-face contact – but…
Structuring your telephone sales call – 3 elements
Structuring your sales call is a key part of making sure your calls are effective. Here are 3 tips from our 3 CD audio series on selling on the phone. Here we cover background, using benefit statements and summarising.
3 key steps to structuring your telephone sales call
Structuring your sales call is a key part of making sure your calls are effective. Here are 3 tips from our 3 CD audio series on selling on the phone. Here we cover background, using benefit statements and summarising.
Why you still need to make telemarketing calls in B2B
5 reasons why using outbound telemarketing could help your B2B organisation. Quality of contact, getting closer to your market place and encouraging feedback is all part of the story.
Amazing how often quotes aren’t followed up
It’s amazing how often quotes aren’t followed up in B2B. They are your best chance of business, so if you are only going to call 10 people today, make sure it’s those you’ve sent quotes to. Also you want a reasonable return on the amount of time you’ve invested in preparing the proposal. That’s reasonable. Remember to use a number of methods of contact.
Cross selling – some tips
Cross selling ‘how tos’ here. Defining cross selling as offering alternative products or services, perhaps when you’re out of stock of a product that the customer wants. Keeping the customer informed and offering best advice based on good product knowledge is key to building a long-term relationship with your customer.
Customer Service excellence – speed is an impressive element
Customer service excellence is partly about responding quickly. Always within 24 hours, even if it is just an acknowledgement, and working to understand what the customer really wants and why. Possibly how. This strategy always works and impresses customers. So we’re all doing it right?!
Why most telesales calls fail after 8 seconds
For goodness sake make your telesales or telemarketing call sound interesting. Too many calls fail in the first 10 seconds because it just sounds like a lot of blah-blah – a descriptive piece about what your company does. Who cares? Probably not the prospect.
Outbound telemarketing is back in fashion – is this why?
Outbound telemarketing is back in fashion. As B2B marketers find out that inbound marketing models featuring social media, eflyers and websites aren’t the total answer to their prayers, so outbound telemarketing comes back into vogue. With highly personalised one to one communication – no other form of contact offers such a great way of learning about customer wants and needs.