Market seller

Good selling not always about selling

Good selling in B2B is often about informing and offering knowledge, and advice to your customer, then allowing them to make their decision. Building your own credibility with industrial or commercial customers will pay great dividends long-term once they know they can trust you.

How do you follow-up visitors to your website?

It is important to follow-up enquiries and even website visitors quickly, shortly after they’ve been on your site. There are services that allow you see who these B2B visitors are. Ensure you have a plan in place to maximise the opportunities that are coming your way daily.

Good selling is not always about selling

Good selling in B2B is often about informing and offering knowledge, and advice to your customer, then allowing them to make their decision. Building your own credibility long-term with industrial or commercial customers will pay great dividends long-term once they know they can trust you.

How to sell more – 4 quick wins

All you really want to do is generate more business. To sell more. To more people, more often. Here are 4 quick wins that will help you convert the warmest leads you have in your pipeline. You may be all over these topics, but most aren’t.

Telemarketing training – Peterborough

A 2 day telemarketing programme for a B2B company in Peterborough. The team audit was carried out a couple of weeks in advance and 2 major things came out of it. There wasn’t enough benefit selling going on during the call and they weren’t as good at dealing with objections as they wanted to be. The training programme covered a lot of other stuff of course, but we spent a fair amount of time on these 2 topics. These 2 subjects, benefit selling and objection handling are common to all outbound sales calls and key to lifting conversion rates.