What to do with Christmas – business review

Christmas and new year is a great time to take stock and review your business, your product lines, your customer mix etc. Most of the country goes quiet, so you can take time out to think, without being worried that the rest of the economy and your competitors in particular are stealing a march on you.

Rough seas

Telemarketing appointment setting in choppy waters

Telemarketing appointment setting in tough times. Listen carefully to what the other person is saying and think through the implications of their situation and how you could help them. More tips on appointment making for telemarketing and lead generation teams as well as field based sales teams here.

Telephone team side on

Telemarketing appointment setting – low cost route to market

Telemarketing appointment setting could be a low cost route to market for you. Setting it up correctly is key to making this work. Tips on appointment making for telemarketing and lead generation teams as well as field based sales teams here.

Market seller

Good selling not always about selling

Good selling in B2B is often about informing and offering knowledge, and advice to your customer, then allowing them to make their decision. Building your own credibility with industrial or commercial customers will pay great dividends long-term once they know they can trust you.

Switches

Switch selling – some tips

Switch selling and how to. This is about finding another way of offering a different solution for the same requirement. Selling adhesives for instance to someone who thought they wanted nails or screws. This needs some good questioning skills to find out more about the need and also good listening to fully understand the customer’s standpoint. But done well, it helps you build great credibility with your customer.