Get your sales opening nailed – the elevator speech

To Market runs telesales and telemarketing training courses in the UK and we frequently train in Leicester, Northampton, Coventry, Cambridge and Birmingham.


Andrew Seaward of To Market explains in sales training for telesales teams that the elevator speech is where you explain what your organisation offers in the time it takes to ride in an elevator or lift (as we call it.) It is really important to hone this so that it is clear and concise. We all naturally have a short attention span and will mentally ‘glaze over’ within a minute or so.


At To Market we help businesses deal more effectively with their customers over the phone. That’s it. If you want to know more we also explain that we offer telesales and telemarketing training courses to business all around the UK, especially in the Midlands covering Coventry, Birmingham, Leicester, Northampton, Milton Keynes, Cambridge, Peterborough, Solihull, Lichfield, Kettering, Corby, Wellingborough, Nottingham and Derby as well as wider parts of Leicestershire, Northamptonshire, Cambridgeshire, Nottinghamshire, East Midlands and West Midlands.

Telesales and telemarketing is at the forefront of identifying new business, and ensuring business growth. Make sure your team is at the top of their game. To Market training for telesales and telemarketing includes closing the sale, overcoming objections, handling objections, getting past the gatekeeper and buying signals. So make sure you invest in the most important part of your business- the front end – your telesales or telemarketing team. To Market telesales training courses will help you achieve this.