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Incentives must incentivise – sounds obvious

Running incentive schemes is a valuable part of keeping the telesales or telemarketing team focused on the organisation’s goals. However there are some common banana skins to avoid if you want your commission, bonus and or campaigns to produce the right results. Here 5 of the common pitfalls.

Building an effective telephone team

Our audio CD with our top tips and advice on the most effective way of setting up an outbound phone team : telemarketing or telesales. Learn the shortcuts and focus on the 8 key areas to ensure you do it right. Avoid the headaches and set yourself up for success. The training CD from To Market will guide you through the pitfalls.

Make sure incentives incentivise – sounds obvious

Running incentive schemes is a valuable part of keeping the telesales or telemarketing team focused on the organisation’s goals. However there are some common banana skins to avoid if you want your commission, bonus and or campaigns to produce the right results. Here 5 of the common pitfalls.

Increasing telesales conversion rates – 5 top tips

It’s all very well making lots of calls, but it’s results you really want. So conversion rate is really important. Here are 5 of our tips for helping get more orders or appointments from your call activity.

Why you need a telesales commission scheme

Commission schemes are an important part of the management and motivation of great telesales and telemarketing teams as advocated by To Market. Encouraging and rewarding good performance is important. As is making it feel uncomfortable for underperformers. There are a few things to watch out for though. Only pay on outputs, not inputs. Measuring inputs or having KPIs around inputs is fine, but don’t pay on them.

Don’t recruit a new telemarketing manager yet

Hiring an interim telemarketing or telesales manager can be a more cost effective recruitment solution than going to the expense of recruiting a new full-time telesales or telemarketing manager. It is a more flexible solution too as you avoid much of the statutory regulations and are not committed to paying someone for turning up.