Create a dynamic atmosphere with your telesales team
It’s really important you create a dynamic atmosphere within your telesales team. Winning teams look, sound and behave different to other teams. You may believe that the feeling of success and the buzz comes from the success itself. But there’s no reason why you shouldn’t encourage the team to produce this energy themselves. This is one common theme with team audits we carry out on teams – where we go and listen in to them for 2 hours while they talk to real customers and prospects on the telephone. http://www.tomarket.co.uk/teamaudits/ for more details of our team audits.
In one report for a Birmingham client in metal manufacturing we wrote “Consider working on some more ‘jazzy’ ideas for making it feel more like a sales office. We could work on this with the team collectively.”
Teams often have whiteboards in the office to record something, but it’s frequently not in real time. One car company we visited in September (2009) had a whiteboard divided up into sections with each persons name down the left. It was titled Targets 2008 ! and there were no numbers anywhere on the board ! Oh dear, oh dear, oh dear ! Instead use your whiteboard to monitor activity and give feedback to your team.
Having a series of KPIs (key performance indicators) is another important part of this. Every member of the team needs to know how they’re doing against what the company requires. Again in realtime, not just at the end of the month. How can a person be motivated if they don’t know how they’re doing ?
There are many more ideas about motivating your team through creating the right atmosphere, and if you think your team would benefit from some more structured working and an injection of energy, give us a call today on 01858 461148. We can kick some ideas around.
To Market runs team audits with companies across the company and we can agree the fee with you in advance. We work across the East and West Midlands including Birmingham, Lichfield, Solihull, Leicester, Northampton, Derby, Nottingham, Cambridge, Newmarket,Wellingborough, Kettering, Corby, Warwick, Leamington Spa, Huntingdon, St Ives as well as wide parts of Leicestershire, Northamptonshire, Cambridgeshire, and Suffolk.