Why payment by results with a telemarketing company is not as good an idea as it looks
Think very carefully about paying a company purely on results, (i.e. for leads or appointments only.) On the face of it this may seem like the best scheme for you, as if they don’t get results for you, you don’t pay.
However this doesn’t always work. Sometimes agencies will ‘give up’ on a project if they find it hard going, in the knowledge that they don’t stand to get paid much. So your campaign could be abandoned. Secondly you cannot budget accurately. Thirdly with payment resting on the call outcome, you can get into arguments about whether appointments were genuine or ‘shady’. If you are to build a good relationship with your agency, you want to avoid this.
Paying a company for the time they spend on your calling can reap better rewards. You can agree a budget with them, and then review how you wish to continue afterwards.
You can read a more detailed article on this at articles base by following this link to the article at Articles Base
We provide outsourced telemarketing services to companies throughout the East and West Midlands covering Leicester, Loughborough, Coalville, Kettering, Corby, Wellingborough, Birmingham, Derby, Nottingham and Coventry, as well as wider parts of Leicestershire, Northamptonshire and Warwickshire. Call us if you want more information. You can buy a tips booklet with this tip published here and 28 others all for less than £10, and payment is easy and secure via PayPal. Follow this link to see more details of this tips booklet at our sister site Associated Learning Systems.