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Posts in Cold calling

Structuring your telephone sales call – 3 elements

By andrew on February 25, 2019

Structuring your sales call is a key part of making sure your calls are effective. Here are 3 tips from our 3 CD audio series on selling on the phone. Here we cover background, using benefit statements and summarising.

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Your sales script is a powerful tool when used professionally

By andrew on February 14, 2019

Call guides and scripts. Constructed and used professionally, they can be a powerful tool to help you dig up more opportunities on the phone. But used badly, they give us all a bad name. Here, we set out some of the main factors to consider when preparing yourself for effective outbound calls.

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You can tell more than 40 things about somebody from as little as 6 words

By andrew on February 8, 2019

The power of vocal tone and energy can’t be underestimated. It is one of the liveliest modules on our training courses for both customer service and telesales / telemarketing. Demonstrating how NOT to deliver lines and then characterising them as vocal ‘colours’ is one of the enduring parts of the course according to the delegates. Ensure your vocal tone and energy is giving the correct impression to your customers.

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Structuring your telephone sales call – 3 elements

By andrew on February 4, 2019

Structuring your sales call is a key part of making sure your calls are effective. Here are 3 tips from our 3 CD audio series on selling on the phone. Here we cover background, using benefit statements and summarising.

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Character traits of great sales people

By andrew on January 7, 2019

8 traits of successful sales people. What makes some sales people more successful than others? Not just these 8 for sure, but this is a good blueprint to help keep your own personal bar set high. Setting high standards leads to greater satisfaction and more success. You know it makes sense!

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Sales mistakes to avoid – 5 bad habits

By andrew on December 4, 2018

5 sales mistakes to avoid. Work on your integrity to build great long term trading relationships with customers. This will make them more likely to buy from you more often. Take the long term view.

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Telemarketing appointment setting in choppy waters

By andrew on December 1, 2018

Telemarketing appointment setting in tough times. Listen carefully to what the other person is saying and think through the implications of their situation and how you could help them. More tips on appointment making for telemarketing and lead generation teams as well as field based sales teams here.

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Good selling is not always about selling

By andrew on November 19, 2018

Good selling in B2B is often about informing and offering knowledge, and advice to your customer, then allowing them to make their decision. Building your own credibility long-term with industrial or commercial customers will pay great dividends long-term once they know they can trust you.

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8 day call cycles – telesales top tip

By andrew on November 8, 2018

Telesales tip – use 8 day call back cycles to control your repeated calls to unavailable decision-makers. This is a valuable tip to prevent you calling the same old, same old contacts too often.

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