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Posts in sales lead generation

Effective appointment setting for field sales teams

By andrew on September 6, 2019

Appointment setting for field sales teams. One day course run in-house on your premises to help those who prefer selling face to face and who need a little help setting more appointments, with more customers more often. We also run open courses on this subject where you can mix with other sales personnel facing the same challenges.

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Outbound telemarketing is back in fashion – here’s why

By andrew on July 10, 2019

Outbound telemarketing is back in fashion. As B2B marketers find out that inbound marketing models featuring social media, eflyers and websites aren’t the total answer to their prayers, so outbound telemarketing comes back into vogue. With highly personalised one to one communication – no other form of contact offers such a great way of learning about customer wants and needs.

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Your sales script is a powerful tool when used professionally

By andrew on February 14, 2019

Call guides and scripts. Constructed and used professionally, they can be a powerful tool to help you dig up more opportunities on the phone. But used badly, they give us all a bad name. Here, we set out some of the main factors to consider when preparing yourself for effective outbound calls.

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You can tell more than 40 things about somebody from as little as 6 words

By andrew on February 8, 2019

The power of vocal tone and energy can’t be underestimated. It is one of the liveliest modules on our training courses for both customer service and telesales / telemarketing. Demonstrating how NOT to deliver lines and then characterising them as vocal ‘colours’ is one of the enduring parts of the course according to the delegates. Ensure your vocal tone and energy is giving the correct impression to your customers.

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Telemarketing appointment setting in choppy waters

By andrew on December 1, 2018

Telemarketing appointment setting in tough times. Listen carefully to what the other person is saying and think through the implications of their situation and how you could help them. More tips on appointment making for telemarketing and lead generation teams as well as field based sales teams here.

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Outbound telephone prospecting is back in fashion

By andrew on October 15, 2018

Outbound telephone prospecting is back in fashion. It allows you to find out more about what your customers want and really think. It is also entirely numeric. So you can count all of it, and look for changes over time. Working backwards you can see what input you need to generate what output.

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Effective appointment setting for field sales

By andrew on September 2, 2018

Appointment setting for field sales teams. One day course run in-house on your premises to help those who prefer selling face to face and who need a little help setting more appointments, with more customers more often. We also run open courses on this subject where you can mix with other sales personnel facing the same challenges.

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Birmingham – telesales mini masterclass 1 day – 20th August 2018

By andrew on June 29, 2018

Telesales training masterclass. 1 day in Birmingham. Monday 20th August. This is our standard 2 day masterclass squeezed into a pint pot. A 1 day mini masterclass. Working on the power of vocal tone, getting past the gatekeeper, and the structure of the sales call : powerful openings, benefit selling, closing and spotting buying signals.

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Will GDPR lead to an increase in telephone prospecting?

By andrew on February 19, 2018

Outbound telephone prospecting is back in fashion. It allows you to find out more about what your customers want and really think. It is also entirely numeric. So you can count all of it, and look for changes over time. Working backwards you can see what input you need to generate what output.

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Outbound telemarketing is back in fashion

By andrew on July 7, 2016

Outbound telemarketing is back in fashion. As B2B marketers find out that inbound marketing models featuring social media, eflyers and websites aren’t the total answer to their prayers, so outbound telemarketing comes back into vogue. With highly personalised one to one communication – no other form of contact offers such a great way of learning about customer wants and needs.

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