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Posts in Customer retention

Directing a conversation – the easy 2 stage process

By andrew on April 10, 2019

Directing the conversation is a key skill when trying to steer your customer in the right direction on the telephone. On our 2 day courses we show you the easy to use 2 stage process – the Seek & Speak circle. We demonstrate it to you, and then give you the chance to try it for yourselves.

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Why high pressure selling doesn’t work in B2B

By andrew on April 1, 2019

You don’t find high pressure selling tactics used in B2B business to business markets, at least not as commonly as in B2C sectors. There are differences in the nature of the customer relationship in these 2 environments which means hard sell doesn’t work in industrial or commercial sales. Here’s why.

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What to do with Christmas – business review

By andrew on December 21, 2018

Christmas and new year is a great time to take stock and review your business, your product lines, your customer mix etc. Most of the country goes quiet, so you can take time out to think, without being worried that the rest of the economy and your competitors in particular are stealing a march on you.

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Customer Service masterclass 4th – 5th December 2018 – Northampton

By andrew on November 21, 2018

Customer service masterclass – 4th & 5th December. 2 days covering key aspects of telephone communication skills for customer service, contact centre & customer retention teams. Covering dealing with difficult and demanding customers, building rapport using questioning & listening + more. All our courses are interactive, engaging & dare we say it – Fun?!

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Outbound telephone prospecting is back in fashion

By andrew on October 15, 2018

Outbound telephone prospecting is back in fashion. It allows you to find out more about what your customers want and really think. It is also entirely numeric. So you can count all of it, and look for changes over time. Working backwards you can see what input you need to generate what output.

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How to build up the decision-making unit

By andrew on September 20, 2018

Building up your knowledge about the decision-making unit within your client accounts is important to help keep your competitors out. Otherwise you’re vulnerable if one day your key contact leaves. On a recent course we discussed some ideas to help you keep in with your customer accounts.

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Telephone skills masterclass 29th & 30th August 2018 – Northampton

By andrew on August 13, 2018

Telephone skills masterclass – 2 day training course covering many of the key aspects of telephone communication skills for improving relations with customers. Reception, internal sales, customer service, sales administrators, telesales, telemarketing and customer retention teams can all benefit from this wisdom.. Covering building rapport using questioning & listening + more. All our courses are interactive, engaging & dare we say it – Fun?!

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Customer Service masterclass 13th – 14th August 2018 – Leicester Northampton

By andrew on August 11, 2018

Customer service masterclass – 13th & 14th August. 2 days covering key aspects of telephone communication skills for customer service, contact centre & customer retention teams. Covering dealing with difficult and demanding customers, building rapport using questioning & listening + more. All our courses are interactive, engaging & dare we say it – Fun?!

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Sales training for accountants – London

By andrew on May 28, 2018

Sales training for accountants in London on a recent one day course. Focused on looking at sales as a process and aimed at helping teams of accountants understand how to run the process to get the most from it. How to conduct a meeting with a client, pre-meeting preparation, how to stand out and how to identify what the client is looking for are all topics we discussed in this lively training day.

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Will GDPR lead to an increase in telephone prospecting?

By andrew on February 19, 2018

Outbound telephone prospecting is back in fashion. It allows you to find out more about what your customers want and really think. It is also entirely numeric. So you can count all of it, and look for changes over time. Working backwards you can see what input you need to generate what output.

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